Session Takeaways

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L’Oréal’s Mark Elkins on Building a Future-Proof Commerce Engine

L’Oréal’s Mark Elkins on Building a Future-Proof Commerce Engine

At Shoptalk Europe, L’Oréal’s global e-commerce chief Mark Elkins offered a pragmatic look at how the beauty giant is rebuilding its operating model for a commerce environment shaped by AI, creators, and constantly shifting algorithms.

Sophie Bruxner-Randall
Sophie Bruxner-Randall
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Canada Goose’s Human-First Approach to Retail Innovation

Canada Goose’s Human-First Approach to Retail Innovation

In a tech-driven retail world, Canada Goose is proving that human connection still converts best. President Carrie Baker shares how the brand empowers store teams, listens to frontline feedback, and leads with cultural warmth not just automation.

Tamara Karsten
Tamara Karsten
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How HOKA Took Flight: Nicolas Mermoud on Building a Brand That Moves Differently

How HOKA Took Flight: Nicolas Mermoud on Building a Brand That Moves Differently

From ultrarunner frustration to billion-dollar disruptor, HOKA Co-Founder Nicolas Mermoud shares the original insight, design rebellion, and emotional strategy behind one of performance footwear’s boldest breakout brands.

Tamara Karsten
Tamara Karsten
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Danone’s Ayla Ziz on Growth, AI, and the Hard Tradeoffs Behind Retail Transformation

Danone’s Ayla Ziz on Growth, AI, and the Hard Tradeoffs Behind Retail Transformation

At Shoptalk Europe, Danone’s global sales chief Ayla Ziz didn’t deliver a pitch, she gave a grounded, operational tour through what real transformation looks like inside a century-old brand.

Tamara Karsten
Tamara Karsten
Session TakeawaysSession Takeaways
The urgent need for US brands to scale Europe

The urgent need for US brands to scale Europe

At ShopTalk 2025, Luke Jonas, CGO of Nest Commerce, a global e-commerce marketing agency delivered a compelling message in a session hosted alongside Passport, a global e-commerce logistics and solutions provider.

George Looker
George Looker