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The urgent need for US brands to scale Europe

The urgent need for US brands to scale Europe

At ShopTalk 2025, Luke Jonas, CGO of Nest Commerce, a global e-commerce marketing agency delivered a compelling message in a session hosted alongside Passport, a global e-commerce logistics and solutions provider.

George Looker
George Looker
KeynoteKeynote
How Cetaphil rebuilt its brand for every skin and every screen

How Cetaphil rebuilt its brand for every skin and every screen

At Shoptalk 2025, Alicia Criner shared how Galderma’s Cetaphil rebrand used authenticity, AI, and generational storytelling to connect with new audiences without losing the old ones.

George Looker
George Looker
KeynoteKeynote
Unlocking the Next Chapter at AG1: Why Simplicity, Science, and Scale Still Win

Unlocking the Next Chapter at AG1: Why Simplicity, Science, and Scale Still Win

AG1 has done what few wellness brands dare: built a $600M business with a single product. In her Shoptalk keynote, CEO Kat Cole explained why simplicity, science, and trust—not expansion—have been the brand’s greatest growth drivers. Now, with retail on the horizon and a second product coming, AG1 is scaling without losing its edge.

George Looker
George Looker
Retail media is growing, but not everything that counts can be measured

Retail media is growing, but not everything that counts can be measured

At Shoptalk 2025, brand marketers from PepsiCo, Kizik, and Driscoll’s challenged assumptions about what makes retail media work—from shopper experience to creative gaps and measurement reality.

Lee Arthur
Lee Arthur
KeynoteKeynote
Luxury is moving faster than heritage and Gen Z is driving the pace

Luxury is moving faster than heritage and Gen Z is driving the pace

At Shoptalk 2025, SSENSE and Zadig & Voltaire unpacked how Gen Z is reshaping what luxury looks and feels like from community and creativity to AI-powered curation.

Lee Arthur
Lee Arthur
InterviewInterview
How Pimberly is helping retailers turn product data into performance

How Pimberly is helping retailers turn product data into performance

At Shoptalk 2025, Pimberly founder and CEO Martin Balaam shared how product content has evolved from a backend clean-up exercise to a core driver of customer experience and conversion.

George Looker
George Looker
InterviewInterview
Retail innovation is no longer optional. But it shouldn’t feel like complexity.

Retail innovation is no longer optional. But it shouldn’t feel like complexity.

At Shoptalk 2025, Kyndryl’s Brandon Rael mapped how infrastructure, AI, and frontline operations are being rebalanced to deliver clarity—not chaos—for retail teams under pressure.

Mairi-Claire Tay
Mairi-Claire Tay
Brand BuildingBrand Building
Bootstrapping, Breakdowns, and the Brand That Wouldn’t Quit

Bootstrapping, Breakdowns, and the Brand That Wouldn’t Quit

Inside the founding journey of Dripdash: the fourth-wave coffee brand born from barista demand, retail grind, and one very lucky bodega shelf.

Lee Arthur
Lee Arthur
KeynoteKeynote
How Sunday Riley built a brand that belongs on bathroom counters—from Gen Z to Gen X

How Sunday Riley built a brand that belongs on bathroom counters—from Gen Z to Gen X

At Shoptalk 2025, the founder and CEO shared how authenticity, design fluency, and platform-by-platform nuance turned Sunday Riley into one of the most trusted names in skincare.

George Looker
George Looker
InterviewInterview
How Nespresso Is Rewriting E-Commerce—One Search Bar at a Time

How Nespresso Is Rewriting E-Commerce—One Search Bar at a Time

At Shoptalk 2025, Nespresso Oceania’s YC and Coveo’s Peter Curran showed how AI-powered discovery is redefining digital retail. From zero-result search recovery to machine care content and personalized recommendations, their approach is turning search into a brand engine—not just a conversion tool.

Lee Arthur
Lee Arthur
InterviewInterview
Why International Is the Missed Growth Lever in Ecommerce

Why International Is the Missed Growth Lever in Ecommerce

At Shoptalk 2025, Passport President Tom Griffin laid out why international sales aren’t a nice-to-have—they’re the next major revenue lever. From currency localization to tariff-smart fulfillment, the growth isn’t theoretical. It’s operational—and it’s working.

Lee Arthur
Lee Arthur
InterviewInterview
The Platform Behind the Curtain: Why Big Sur AI Wants to Power Every Retail Function

The Platform Behind the Curtain: Why Big Sur AI Wants to Power Every Retail Function

Big Sur AI isn’t building another AI tool—it’s building the infrastructure to power every function inside a retail org. At Shoptalk 2025, CEO Vinod Ramachandran shares how a network of specialized, collaborative AI agents is driving 4x conversion rates, cutting through vendor complexity, and setting the foundation for retail’s agentic future.

George Looker
George Looker
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