Unofficially Shoptalk
Your go-to guide for insights, tips, and strategies to ace ShopTalk events—independently created and not affiliated with ShopTalk.
Archive
Unlocking the Next Chapter at AG1: Why Simplicity, Science, and Scale Still Win
AG1 has done what few wellness brands dare: built a $600M business with a single product. In her Shoptalk keynote, CEO Kat Cole explained why simplicity, science, and trust—not expansion—have been the brand’s greatest growth drivers. Now, with retail on the horizon and a second product coming, AG1 is scaling without losing its edge.
How Nespresso Is Rewriting E-Commerce—One Search Bar at a Time
At Shoptalk 2025, Nespresso Oceania’s YC and Coveo’s Peter Curran showed how AI-powered discovery is redefining digital retail. From zero-result search recovery to machine care content and personalized recommendations, their approach is turning search into a brand engine—not just a conversion tool.
Why International Is the Missed Growth Lever in Ecommerce
At Shoptalk 2025, Passport President Tom Griffin laid out why international sales aren’t a nice-to-have—they’re the next major revenue lever. From currency localization to tariff-smart fulfillment, the growth isn’t theoretical. It’s operational—and it’s working.
The Platform Behind the Curtain: Why Big Sur AI Wants to Power Every Retail Function
Big Sur AI isn’t building another AI tool—it’s building the infrastructure to power every function inside a retail org. At Shoptalk 2025, CEO Vinod Ramachandran shares how a network of specialized, collaborative AI agents is driving 4x conversion rates, cutting through vendor complexity, and setting the foundation for retail’s agentic future.
Why Speed Is the Untapped Growth Lever in Ecommerce
At Shoptalk 2025, SpeedSense founder Shawn O’Neill and Yottaa CEO Michael Dickerson issued a quiet wake-up call: performance is the most overlooked growth lever in ecommerce. From 3D bloat to AI drag, their message was clear—fix speed, and revenue follows.